Insights
Guides
Opinion, guides and videos from SAW’s specialists.
Making the PA disappear: how theatre sound learned to be invisible
The best theatre sound system is the one the audience never notices. How designers moved from fixed left-centre-right zones to voices that follow the actor.
How to read a speaker spec sheet
Maximum SPL, sensitivity, coverage, frequency response: what each number on a loudspeaker data sheet tells you, what it doesn't, and how to compare two speakers fairly.
What to show your church leadership before an AV upgrade
Your board doesn't need decibels. It needs to know what changes for the congregation, what it costs over time, and what happens if you wait. Here's how to put that on one page.
Why your video calls sound bad, and how to fix the room
When the people at the far end keep saying "sorry, can you repeat that?", the camera isn't the problem. It's the room, the microphones and how far you sit from them.