About
About Stage Audio Works
A Southern African group that designs, supplies, installs and supports professional audio, video, lighting and staging solutions – and manufactures part of the portfolio locally.
Our story
Stage Audio Works designs, supplies, installs and supports professional audio, video, lighting and staging solutions for churches, museums, stages and venues across Southern Africa and beyond. We provide the highest quality, most technologically advanced and fit-for-purpose AVL solutions to our customers by committing to empowering local innovation, leveraging global expertise, and driving digital innovation. We combine trusted industry expertise, strong partnerships and practical insight to deliver integrated solutions that perform in the real world.
Stage Audio Works was founded in 2000 and initially originated from satisfying a demand for reliable domestic repair capability for professional loudspeaker systems and supply of spare parts. Stage Audio Works quickly expanded into supplying complete system solutions—cables, multicores, mains distribution, rental equipment, and representation of audio, microphone, processing, console, and lighting manufacturers. Our credibility was built first on technical competence, service availability, and solving real operational problems for local production companies—not on simply reselling imported equipment.
Today we work from our head office in Midrand and from Windhoek, where SAW Namibia serves its own markets.
Stage Audio Works operates across three connected disciplines—and each one makes the others stronger.
We distribute premium pro-AV brands. That keeps us close to the latest technology and ensures key products are available locally, with real stock and real support.
We design and install systems. Working in real venues every day tells us what actually performs under pressure, not just what looks good on a spec sheet.
We manufacture Stage Plus and design the Plus family. From our Midrand workshop we build Stage Plus and develop Plus Audio, Pixel Plus and Plus Lighting for the projects, budgets and timelines we see every day.
What we do
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Distribution
We distribute premium audio, video, lighting and staging brands, with local stock and support.
More about distribution -
Systems integration
Our projects team designs, installs and commissions systems for churches, museums, venues and broadcasters, then stays on for training and aftercare.
More about systems integration -
Manufacturing
We make Stage Plus cases, truss, staging and power distribution in South Africa, and design the Plus family (Plus Audio, Plus Lighting and Pixel Plus), which manufacturing partners build. We also develop StreamWorks, our streaming platform. Our brands sit in our line card alongside every other brand we carry.
More about manufacturing
Create Locally · Partner Globally · Deliver Digitally
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Create Locally
We want our industry to build its own solutions, not only buy them. We do our R&D here, make Stage Plus cases, truss, staging and power distribution in South Africa, and design the Plus family: Plus Audio, Plus Lighting and Pixel Plus. We also run regular training events for the people who install and run AV.
What we make -
Partner Globally
We don’t just represent brands. We keep our line card focused so each brand gets real depth, bring the makers’ training and know-how to our customers, and add design, integration and local support around every product.
Browse our brands -
Deliver Digitally
Trade customers check live stock, place orders and download statements through Plus Portal, any time of day.
About Plus Portal
In figures
- years in business
- 26
- Source: Founded in 2000
Our history
- 2000 Stage Audio Works is founded.
- 2009 Stage Plus, the first Plus brand, launches.
- 2014 SAW Namibia opens in Windhoek.
Part of the SAW group
Three sister companies share our Midrand home: AV Distribution for corporate, government and education AV, Sennheiser South Africa for the Sennheiser brands, and MiTech Direct, our online shop.
For resellers and integrators in corporate, government and education
AV Distribution
AV Distribution supplies the meeting-room and workplace side of AV: conferencing audio, networked audio and video, signal distribution and control. It sells through dealers across Southern Africa, and backs them with local stock and technical support.
For anyone buying Sennheiser or Neumann
Sennheiser South Africa
Sennheiser Electronic SA (Pty) Ltd is an authorised Country Partner of Sennheiser electronic SE & Co. KG for Sennheiser and Neumann products. It operates independently and is a separate legal entity. It looks after the brands locally: its dealer network, warranty and service, and a listening room in Midrand where you can hear the microphones and headphones before you buy. It started in 1986.
For musicians, creators and home studios
MiTech Direct
MiTech Direct is the group’s online shop: microphones, headphones, studio and recording gear, PA, DJ and lighting, cables, cases and instruments. It opened in 2017 as SAW’s musical instrument store and moved online in 2021. You can still collect and try gear at its shop in Kyalami Park.
The people behind it
Engineers, designers, integrators and IT specialists who know each market they serve.
Work with usTalk to a specialist
A specialist reads every enquiry and replies within 2 business days.